Being a professional model isn’t always easy—our founder Larissa arrived in New York with visions of stardom, but the reality she faced was far less glamorous: loneliness, unsavory promoters, late payments, cramped model apartments, and unsafe working conditions. She realized these problems were shared by many other models as well.
Meanwhile, many brands and businesses wanted to directly connect with models to elevate their image and increase their exposure, but she noticed there was no easy way to do so. So she linked up with some of the brightest minds in technology and business to create the Neon Coat technology platform.
Through Neon Coat, models are now part of a supportive community and are empowered to curate their own social and professional lives. And brands and businesses can easily connect with models for bookings, social campaigns, in-person appearances, and more.